Disney shares hit a record high after Avengers: Endgame box office success

Tuesday, 30 Apr, 2019

The Avengers smashed box office records like never before with an astonishing $1.2 billion in its opening weekend. The way it is raking in money everywhere, it seems it will break all the records.

It was rumored that Endgame was poised to break this fantastic record opening weekend, but it wasn't confirmed until the numbers were in for Sunday, April 28, 2019.

"We're looking at more than 30 million American and more than 100 million global guests that experienced "Endgame" on the big screen in one weekend", said John Fithian of the National Association of Theater Owners.

Disney's Marvel catalogue is proving to be one of its most lucrative offerings. The total also includes the record for the largest Thursday night previews ($60 million) and the largest single day in history ($156.7 million on Friday), smashing The Force Awakens' previous high of $119 million.

Major mainland studios such as China Film, Wanda Film Holding and Hengdian Entertainment all recorded a decline of 13% to 14% in their share prices since Endgame debuted.

Avengers: Endgame concludes what Marvel Studios president Kevin Feige dubbed as "The Infinity Saga" or what we've seen as Thanos' secret quest for the powerful Infinity Stones. MCU's latest outing, Avengers: Endgame, which hit the big screens on April 26, has taken over the Indian box office like insane and the numbers that are pouring in serve as evidence!

Given Endgame's strong start, it'll be interesting to see where the movie finishes when it ends its theatrical run.

"Endgame" immediately becomes the biggest movie of the year, too, topping Disney's setup movie, "Captain Marvel", which has grossed $1.1 billion total since its early March release.

However, entertainment portal Comicbook reported that "Endgame" will be the last Marvel movie the brothers direct.

Endgame is playing in 4,662 theaters in North America, the widest release of all time.

The Avengers assembled this weekend to decimate an opponent: the modern Hollywood record books.