Prices are uncertain right now but we do know from the 2019 model that prices started at around $2,499 for the 55 inch TV and went up to $6,999 for the 77 inch. It is also available in the slightly more modest size of 85 inches, and that model is actually much cheaper, at just $13,000. The model numbers are therefore OLED77ZX and OLED88ZX.
One of the most interesting TVs we've seen at CES is the Philips OLED 804, a 65-inch OLED TV that offers both excellent picture quality and sound along with an array of unique features as part of the Philips ecosystem. There is still no clear consensus over what constitutes an 8K TV.
The 8K Association is backed by numerous companies, one of which is Samsung.
Add to the fact that the TV is just 20mm thick and you get a neat design that reminds you of a painting on a wall. We'll have to wait and see how closely USA prices follow these numbers.
Although we only saw canned footage prepared by LG, there's little doubt this TV is capable of a stunning picture - we were mesmerised by it on the show floor at CES and it had drawn quite a crowd.
Unveiled at CES 2020, the new LG OLED TVs - and new 8K and 4K LG NanoCell LCD TVs - are created to deliver stunning picture quality and innovative design with upgraded performance and artificial intelligence-enabled features.
The TVs will also support HomeKit and AirPlay, so you can access it using your iOS devices. It can also upscale video to 8K without a smudge of pixelation.
This time, the 65-inch screen that rolls up when you want to do away with a screen, will finally make it to the market, according to LG. All powered by the new α (Alpha) 9 Gen 3 AI Processor. This leverages upgraded processing power and artificial intelligence deep learning algorithms to improve on LG's picture quality and enable a host of specialised features for various types of content including movies, games and sports. Similarly, LG's AI Sound Pro feature recognises speech and enhances the audio accordingly. Sony once again taps the Android TV operating system.
Last year, LG debuted one of the first 8K TVs with the Z9 series and this year we're getting a new ZX series that comes in a smaller 77-inch version in addition to the replacement for the original 88-inch set. You'll also be able to control the TV via smart speakers compatible with Amazon Alexa.
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